haya.Learning made clear
Unit II · Elasticity and its applications
8 min readConcept sheetOften a 2- or 5-mark answer, sometimes 10

Income, cross and supply elasticity

Income elasticity sorts goods into normal, luxury and inferior; cross elasticity spots substitutes and complements; supply elasticity shows how quickly producers can respond.

Income elasticity (YED)%ΔQd ÷ %Δincome
Cross elasticity (XED)%ΔQd of X ÷ %ΔP of Y
Supply elasticity (PES)%ΔQs ÷ %ΔP
XED sign+ substitutes, − complements

Income elasticity of demand

Value of YEDType of goodExample
Greater than 1Normal good, luxury (income-elastic)Restaurant meals, foreign travel, cars
Between 0 and 1Normal good, necessityRice, bread, electricity
Less than 0 (negative)Inferior goodCheaper staples that people leave as incomes rise

Worked example 1: income elasticity

Problem

A household's monthly income rises from Rs. 80,000 to Rs. 100,000. Its restaurant meals rise from 4 to 6 a month. Find YED and classify the good.

Working
  1. %Δincome = (100,000 − 80,000) ÷ 80,000 × 100 = 20,000 ÷ 80,000 × 100 = 25%.
  2. %ΔQd = (6 − 4) ÷ 4 × 100 = 2 ÷ 4 × 100 = 50%.
  3. YED = 50% ÷ 25% = +2.
Answer

YED = +2: restaurant meals are a normal, luxury good. Demand grows faster than income.

Worked example 2: cross elasticity

Problem

(a) The price of coffee rises from Rs. 500 to Rs. 600 and demand for tea rises from 1,000 to 1,060 packets. (b) Petrol prices rise by 25% and demand for motorcycles falls by 10%. Find XED in each case.

Working
  1. (a) %ΔP of coffee = 100 ÷ 500 × 100 = 20%. %ΔQd of tea = 60 ÷ 1,000 × 100 = 6%.
  2. XED = 6% ÷ 20% = +0.3. Positive, so tea and coffee are substitutes (weak ones, since 0.3 is small).
  3. (b) XED = −10% ÷ 25% = −0.4. Negative, so petrol and motorcycles are complements.
Answer

(a) XED = +0.3: substitutes. (b) XED = −0.4: complements.

Worked example 3: price elasticity of supply

Problem

When the price of a garment rises from Rs. 1,000 to Rs. 1,200 per unit, a factory raises supply from 500 to 650 units a day. Find PES.

Working
  1. %ΔP = 200 ÷ 1,000 × 100 = 20%.
  2. %ΔQs = 150 ÷ 500 × 100 = 30%.
  3. PES = 30% ÷ 20% = +1.5.
Answer

PES = 1.5: supply is elastic. The factory has spare capacity and can raise output quickly.

Determinants of elasticity of supply

  • Time period: supply is very inelastic in the momentary period, more elastic in the short run, and most elastic in the long run when new capacity can be built.
  • Spare capacity: idle machines and workers make supply elastic.
  • Stocks and storability: goods that can be stored (canned fish, rice) have more elastic supply than perishables (fresh fish, flowers).
  • Production time lag: tea bushes, rubber and coconut trees take years to mature, so their supply is inelastic in the short run.
  • Mobility of factors: if workers and machines can switch easily between products, supply is elastic.
  • Cost of raising output: if costs rise sharply with output, supply is inelastic.

Business uses

Income elasticityHelps firms forecast sales as the economy grows or slows. Luxury-goods sellers (cars, hotels) gain most in a boom and lose most in a recession; sellers of necessities are more stable.
Cross elasticityShows who the real competitors are (high positive XED) and which products to sell together (negative XED), e.g. a phone and a data package, or a printer and its ink.
In Sri Lankan business

Hotels and tour operators serve demand with a high income elasticity, so they feel economic booms and downturns sharply. Coconut and tea growers face inelastic supply in the short run because new trees and bushes take years to bear, so prices swing when demand changes.

Exam angle

Short answer: “What is an inferior good?” A good with negative income elasticity: demand falls as income rises.

Structured question: “Calculate cross elasticity when coffee rises from Rs. 500 to Rs. 600 and tea demand rises from 1,000 to 1,060. Interpret.” XED = 6% ÷ 20% = +0.3. Positive, so they are substitutes, but only weak ones.

Essay: “Explain income elasticity, cross elasticity and elasticity of supply, and their uses in business decisions.” Define each with formula and sign, give a worked example for each, list determinants of supply elasticity, then forecasting, competitor and product-bundling uses.

Remember it

YED sorts goods (luxury > 1, necessity 0-1, inferior < 0). XED sorts pairs (+ substitutes, − complements). PES rises with time.